Public Relations shoot for LCF Law and William G Search.

Last week, I headed to Leeds, West Yorkshire, for a quick public relations photo shoot with LCF Law and William G Search.

The secrets to a successful PR shoot are:

• Create something eye-catching

• Tell the story

• Don't faff and keep the shoot short

• Treat people with respect

• Get the pictures edited quickly

Richard from William G Search was brilliant. He asked me what I wanted, and I knew I wanted to go outside to create this picture. He arranged for a truck to be moved with an asset on the back, which was easy. I knew I had to light the heroes of the shot, so I spent five minutes setting up the lighting, and then we were ready to shoot.

If you want a photographer to create something eye-catching for you, get in touch.