Personal Branding from session from 2010

Nigel Gorski accountant, personal branding

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Personal Branding from session from 2010

With lockdown in place, it's been the perfect opportunity to start the mammoth job of backing up and achieving my images. Personal branding is the new buzzword for photographers but I've been doing these sessions for over 10 years. It's funny how looking back on past work can make you feel. In 2010 my accountant at the time asked if I could take some business portraits for him when I asked him what he had in mind he just wanted some studio style portraits on a black background (very traditional and pretty boring) I told him I would do the pictures his way but then he also had to do it my way.

I asked Nigel to think of a location near him where we could take a few pictures. He was based in Bingley, West Yorkshire and the famous landmark there is the 5 rise locks.which is like a staircase for canal barges. We headed out to the locks and 2010 was the stage of my life when I thought that you needed to use big lights for everything, so I lugged loads of lighting equipment about half-a-mile down the canal to get to the locks.  It took a little bit of time for Nigel to relax but once I showed him a few pictures he started to get into it. I took a few portraits with the lights and then decided to just take a few with natural light.  It's funny now, if I was to do the same shoot now I would just use natural light or at a push some very small lights but over the years my confidence has grown and I know exactly what works.

After the session at the 5 rise locks, we went back to Nigel's home to set up a studio, I set up a backdrop with a black curtain and took a few pictures although I knew they were a bit pants.  After this I just asked Nigel if we could just shoot some more natural documentary pictures, I wanted pictures of him just working. I'd noticed every time that I had seen Nigel that he was wearing striped socks so I asked if I could take pictures of him and his socks. Even 10 years ago I never wanted to do the same as every other photographer, I always wanted to do something a little different and that's how I do it now,

I'm looking forward to blogging more of the shoots from the archives.

 


John Steel Photography
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